NZ’s $370M Radiata Pine Trade Dodges Bullet in Trump’s Lumber Tariffs

With a 10% levy applied across 1,500 building merchants—from Home Depot to Menards—the extra cost will almost certainly land on U.S. consumers.


Wed 01 Oct 25

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About 90% of New Zealand radiata pine bound for the United States—prized in the DIY and homebuilding and sold in Home Depot, Lowe’s and Menards—will be slapped with a new 10% tariff, after President Trump made a final determination in a long-running national security probe into lumber imports yesterday. Wood Central understands that the decision will further squeeze margins on trade across the Pacific, which has increased by more than 30% over the past five years, and has emerged as a key lifeline post-pandemic.

“We currently export around $370 million of radiata pine products from New Zealand to the United States, making the U.S. our third largest export market for value-added forest products behind China and Australia,” according to Mark Ross, the CEO of the Wood Processors and Manufacturers Association (WPMA), who said the new tariff is nonethless five times smaller than the tariffs slapped on other construction materials including steel, aluminum and copper. “The 10% tariff, which is a relief after a 50% tariff was touted, will mean additional costs being added to our exporters’ bottom line that can either be taken on board, shared or paid for by their U.S.-based customers.”

Mark Ross Animal Plant Health NZ 800x500 (2)
“Thanks to our members, Minister Todd McClay, trade officials and U.S. partners for six months of teamwork that secured a low tariff,” Mark Ross said, adding that the industry was spared from the 50%+ tariffs slapped onto steel, aluminium and copper.” (Photo Credit: Supplied)

Wood Central understands that the new tariff applies to the vast majority of softwood timber, lumber, and derivative products imported from New Zealand, and ranges from clear-grade mouldings to primed sidings. At the same time, U.S. builders and DIY retailers warn that the new tariffs will be passed on to retail prices. “A lot of what we buy from New Zealand we can’t get elsewhere easily, so expect we may have to pay extra, resulting in higher prices for the consumer,” one industry buyer said.

The Chair of the National Association of Home Builders (NAHB), Buddy Hughes, has appealed directly to Donald Trump's US Trade Representative Jamieson Greer to discuss the impact of the tariffs on construction across the United States. In addition, Hughes also testified to the House Financial Services Subcommittee on Housing and Insurance on the same topic. (Photo Credit: Abaca Press / Alamy Stock Photo)
Earlier this year, Buddy Hughes, chair of the powerful National Association of Home Builders (NAHB), warned that tariffs on lumber would have a direct impact on the retail price of materials sold through building merchants. (Photo Credit: Abaca Press / Alamy Stock Photo)

Looking ahead, Ross said the WPMA will press Wellington and Washington for further relief and alternative market-access solutions. “As we absorb this tariff information and move forward, WPMA will continue to work closely with our members, the wider forestry supply chain and government to develop options for navigating the impact on our wood industry, and develop ways that we can retain and grow our high-value New Zealand radiata pine export market within the United States.”

Author

  • Jason Ross, publisher, is a 15-year professional in building and construction, connecting with more than 400 specifiers. A Gottstein Fellowship recipient, he is passionate about growing the market for wood-based information. Jason is Wood Central's in-house emcee and is available for corporate host and MC services.

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