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Planet Ark Co-founder Jon Dee Elected FSC ANZ Chair

The 12-month term as Chair of FSC in Australia and New Zealand


Fri 12 May 23

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Jon Dee, a high-profile advocate for environmental issues and co-founder of Planet Ark, has been elected Chair of the Forest Stewardship Council (FSC) in Australia and New Zealand.

The announcement occurred yesterday at the FSC’s Annual General Meeting (AGM) in Melbourne. Dee will serve a term of 12 months, replacing Matthew Crapp from New Forest Management, who was elected during the 2022 AGM.

The FSC board comprises representatives from three economic, environmental, and social chambers. The roles of Chair and Deputy Chair are rotated across the chambers.

Before being appointed Chair, Dee served as Deputy Chair and was a member of the social chamber.

FSC sought nominations for four directorship positions, two from the social chamber and a single position from the economic and environmental chambers. Wood Central will provide further updates from the AGM in the coming days, on his election to Chair of the Board.

“I’m really excited about this new role – protecting rainforests was why I became an environmentalist back in 1986,” Dee said.

“Since its foundation in 1994, the FSC has grown to become the world’s most respected and widespread forest certification scheme.”

Mr. Dee is an astute media performer, directing and producing more than 300 environmentally focused TV adverts and videos featuring Tom Cruise, Kylie Minogue, Dustin Hoffman, Nicole Kidman, Bob Geldof, Sir Richard Branson, Greta Scacchi, Pierce Brosnan, and Jeff Goldblum.

In 2019, Jon Dee visited the Central Highlands, Victoria to show you why the FSC symbol is so important. Footage courtesy of @dosomethingnearyou

Mr. Dee, the former host of Sky News’ Smart Money,’ is behind National Tree Day, One Tree Per Child, DoSomethingNearYou, and most recently, Social Build Australia.

As an author, he has moved more than 140,000 sustainably focused ‘guidebooks’ on Sustainable Growth,’ ‘EnergyCut,’ and ‘EnergySmart.’

In 2017 Dee founded DoSomethingNearYou with Pat Cash and Tina Jackson, and in 2015, he founded One Tree Per Child with the late Olivia Newton-John.

Jon Dee, Estelle Dee, and the late Olivia Newton-John – the Founders of ‘One Tree Per Child’ (Photo credit: One Tree Per Child)

Supporters and Patrons of One Tree Per Child Patrons include Archbishop Desmond Tutu, Lord Stern, Lord Hastings, Costa Georgiadis, Kevin McCloud from Grand Designs, and Hugh Fearnley-Whittingstall from River Cottage.

Dee and the Newton-John launched the initiative with help from former Australian Prime Minister Malcolm Turnbull, former Environmental Minister Greg Hunt, and News Corp.

Last month, Dee gave the keynote address at South Australia’s ‘Industry Climate Change Conference’ to more than 900 stakeholders. South Australia is a global leader in renewable energy and in Australia’s push towards Net Zero.

  • Wood Central will provide updated FSC AGM coverage throughout the day.
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